Transform the way your sales force interacts with customers.
We’ve established that having a sales enablement function in place creates success. But how do companies set their priorities when they think about sales enablement?
As you create stronger relationships with your customers, we know all sorts of good things begin to accrue. Trust increases, and that gives you added credibility. Close times shrink and your customers start to see you as a partner.
We know sales enablement works. According to research from CSO Insights, companies that make a serious investment in enablement are more than 10 percent more successful than those that don’t.
Build a loyal service culture around every customer touch point.
Keeping customer service costs low while keeping customer satisfaction high is especially difficult in a struggling economy. Many companies respond by cutting staff in order to meet short-term financial targets. When the economy improves, they then ramp back up in an attempt to regain lost customers and boost the loyalty of the customers who remain.
Every business has to work with customers in order to succeed. Therefore, it makes sense that customer service should be a priority. A call center should focus on improving its phone etiquette and a retail business should determine ways to better service the customers that walk through the door. Although these objectives take time, they also make a big impact. In fact, here are six reasons why servicing the customer is vital to any type of business.
A customer service representative must be on the ball at all times. Providing quality service should always be a priority, but certain situations will need delicate handling. A mistake with an already irate customer could be devastating.
Improve efficiency by helping your people work smarter.
We realize every manager has unique aspirations, strengths and areas that need improvement. And we know that every industry requires its first-line managers to acquire and share specialized technical knowledge with their employees.
As we approach the end of the year, our team looks back at what we learned about leadership development this year and how these insights are going to impact the year ahead.
Anyone who takes on a leadership role in an organization is duty-bound to understand this one simple truth: It’s not about you. It’s about the employees and the company.
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